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XumaGame is thrilled to announce a partnership with Symplify, the Swedish-based CRM and AI cloud solutions market leader.
The software provided by Symplify will allow XumaGame to manage channels such as Web Push messaging, Email, Dynamic Web, Print and Social channels in-house. The agreement will enable XumaGame to help clients maximise their marketing strategies and will optimise audience reach and customer retention.
Symplify is a specialist in this field and has provided its services to some of the top fintech companies in the world including the likes of Klarna, Harper Collins, Danske Bank, and SATS, with XumaGame being the latest addition to this impressive roster.
Through personalised pre-emptive measures, Symplify can track behaviours and help customers engage in responsible gambling using innovative AI to contact players using appropriate channels.
This new partnership is hugely beneficial to XumaGame’s ambitious growth plans. With the help of Symplify, XumaGame can now increase the LTV of an operator’s player base which will no doubt be good news for both current and potential clients.
